Steady Execution, Cycle Resilience: LBank’s 2025 Market Path

In 2025, the crypto industry continued to evolve under conditions of heightened volatility and deepening fragmentation. Marginal growth in major assets slowed, while new assets and niche sectors rotated at an accelerated pace. Market sentiment and liquidity structures shifted frequently. In this environment, the challenge facing exchanges was no longer about capturing individual market windows, but about whether they could maintain strategic direction and consistently deliver execution amid uncertainty.

Looking back on the year, LBank did not rely on a single market rally or short term narrative to drive growth. Instead, it advanced along multiple parallel tracks spanning trading capability, asset discovery, brand development, and ecosystem responsibility. Taken together, these actions formed a clear trajectory that defined how LBank navigated and crossed the 2025 market cycle.

Reframing the Trading Experience

January 2025 | Redesigning Trading Expression for a Rational Cycle

As the industry gradually moved away from emotion driven behavior toward more rational competition, LBank completed a comprehensive upgrade of its brand visual system in January 2025. The focus shifted toward systematic improvements in trading experience and user efficiency. By restructuring information architecture and visual expression, the platform reduced cognitive friction during trading, allowing users to operate and make decisions more smoothly in complex market conditions.

Through a more disciplined and unified visual language, LBank redirected attention away from immediate feedback and short term stimulation toward a more stable and sustainable usage experience. Efficiency, trust, and order were no longer dependent on isolated features or temporary strategies, but became embedded in how the platform itself operates. At its core, this was an early adjustment of LBank’s long term user relationship model ahead of a new market cycle.

Stepping Forward at Critical Moments

February 2025 | DEXX Relief Initiative

True stress tests for the industry often emerge when risk and trust converge. In February 2025, following the DEXX incident, LBank took the lead in coordinating a joint relief and user compensation initiative alongside MEXC Ventures, HashKey Capital, SevenX Ventures, Mask Network, and other partners. The initiative mobilized a total of $15 million to support affected users and accelerate the compensation process.

To ensure transparency and strict fund usage, LBank and its partners jointly established the Meme Prosperity Committee, tasked with overseeing capital allocation and execution progress. At a sensitive moment for the Meme ecosystem, LBank chose not to distance itself from complexity. Instead, it stepped forward to directly participate in resolving the issue, extending its role beyond that of a trading venue to that of an active ecosystem contributor.

When faced with risk events, LBank chose to stand at the forefront rather than remain an observer.

Advancing Long Termism Through Security and Expansion

March 2025 | Establishment of a $100 Million Futures Risk Protection Fund

As market volatility intensified, LBank elevated risk management into a clear long term commitment. In March 2025, the platform announced the establishment of a $100 million futures risk protection fund, designed specifically to address abnormal price movements during extreme market conditions. If users experienced forced liquidation or losses due to abnormal price spikes in futures trading, LBank committed to compensating up to 120 %, providing a stronger and more stable safety buffer.

At the same time, LBank entered into a strategic partnership with blockchain analytics firm Elliptic, integrating its Know Your Transaction and anti money laundering solutions. This collaboration strengthened onchain monitoring and compliance driven risk control, reinforcing a more transparent and secure trading environment.

By advancing risk protection mechanisms and compliance infrastructure in parallel, LBank enhanced user confidence during extreme market conditions while laying a long term foundation for global compliant operations. These actions marked a transition in LBank’s risk framework from reactive measures toward institutionalized and long horizon systems.

May 2025 | LBank Labs Sponsors Bitcoin 2025

Throughout 2025, LBank also significantly increased its investment in compliance pathways and foundational infrastructure. In May, LBank Labs sponsored Bitcoin 2025, one of the most influential global Bitcoin conferences, and actively participated in discussions on regulatory frameworks, compliance practices, and long term infrastructure development.

Through engagement on this institutional stage, LBank Labs demonstrated sustained focus on the US market and articulated a clear stance toward regulatory alignment and integration with mainstream financial systems. As the industry continues to move toward greater institutional maturity, this approach reflects a strategic perspective that looks beyond single cycle opportunities toward longer time horizons of industry evolution.

Building the Home Market for New Assets

July 2025 | Three Key Metrics Ranked No.1 Across the Industry

In 2025, new assets and the Meme sector became among the most active and liquid segments of the crypto market. LBank’s advantage in this arena was clearly reflected in full year data. Meme assets accounted for 57 % of newly listed assets on the platform, while 61 % of active users participated in Meme related trading, making it one of LBank’s most central trading scenarios.

Building on this strong position, LBank achieved three industry-leading No.1 rankings in the Meme and emerging asset space:

• No.1 in 100x Gems, leading the industry with the most tokens achieving 100x gains within the same market cycle

• No.1 in Market Share, commanding the highest trading volume proportion for meme coins worldwide

• No.1 in Highest Gains, delivering approximately 90% higher returns than other global CEXs

As market attention continues to rotate and asset life cycles grow increasingly compressed, LBank has moved ahead of the curve, completing a clear transition from participant to sector leader.

At this critical midpoint of 2025, LBank not only holds a central position in the new asset market, but also demonstrates a set of results that are repeatable and sustainable, offering the industry a clear and referenceable path forward.

Brand Expansion Into the Global Mainstream

September 2025 | Regional Sponsorship of the Argentina National Team and User Base Surpasses 20 Million

In 2025, LBank’s brand strategy accelerated beyond the crypto industry itself and into a broader global cultural context. In September, LBank announced its regional sponsorship with the Argentina National Team and launched the $100 million Bonus Pro program. The collaboration connected the competitive spirit of football with Web3 values of openness and innovation.

Built on LBank’s expanding global footprint and sustained user growth, the partnership leveraged one of the world’s most recognized sports institutions to extend brand visibility to a broader audience. The platform now serves users across 160 countries and regions, with registered users surpassing 20 million and average daily trading volume reaching $10.5 billion.

This partnership was not a one time exposure, but a key step in LBank’s long term brand strategy. It reflected a transition from a purely crypto native context toward a more mainstream and globally resonant narrative, while maintaining professional trading capabilities at its core.

Offline Consensus, Real Connections

2025 | 1001 Offline Community Events

April · 1001 Crypto Nights（Dubai） ｜ September · 1001 Festival（Seoul）

Meaningful consensus is not formed solely on screens. It must also be validated in real world settings. On April 30, 2025, during TOKEN2049 Dubai, LBank hosted the official side event 1001 Crypto Nights. The event attracted over 10,000 registrations and more than 5,000 attendees. By combining music, Meme culture, and immersive interactions, participants from diverse ecosystems connected in a relaxed and authentic environment, turning Web3 from an abstract concept into a tangible community experience.

On September 24, during Korea Blockchain Week, LBank Labs hosted 1001 Festival Seoul. Centered on the fusion of K culture and Web3, the event brought policy discussions, technical exploration, and community culture into a shared space. Positioned at the intersection of mainstream discourse and popular culture, the festival offered new audiences an entry point into understanding Web3 while demonstrating LBank Labs’ capabilities in cross regional coordination and international collaboration.

Together, these events became key milestones in LBank’s global community building efforts, laying a more grounded foundation for long term brand presence and user connection.

A Decade Milestone and a New Beginning

October 2025 | LBank’s 10th Anniversary

In October 2025, LBank marked its tenth anniversary. Eric He, LBank’s Community Angel Officer and Risk Control Adviser, published an open letter reflecting on the platform’s decade-long journey and major milestones. LBank simultaneously announced a $1 billion Talent Program, a global initiative aimed at attracting top professionals across technology, product development, risk management, and ecosystem building. A series of anniversary programs were also launched to engage and reward LBank’s global community.

LBank’s growth over the past decade did not follow a linear trajectory. The platform navigated multiple market cycles and faced repeated challenges including liquidity contractions, regulatory shifts, and evolving user structures. Through continuous iteration and validation, LBank developed an operating framework grounded in trading capability, strengthened by asset discovery, and anchored by risk control and execution efficiency, progressively expanding toward a more comprehensive ecosystem model.

For LBank, the tenth anniversary represents both a summary of the past and the starting point of the next stage.

Reconstructing Trading Costs

November 2025 | Launch of Zero Fee Spot Trading

As the 2025 cycle entered a more structurally competitive phase, LBank pushed trading efficiency further down to the cost layer. On November 29, the platform officially launched a zero fee spot trading model across all spot pairs, with both maker and taker fees fully waived, alongside a program offering enhanced bonuses upon full deposit participation.

By removing trading friction directly, LBank converted platform growth dividends into visible user benefits, ensuring that trading decisions were no longer distorted by fees. This was not a short term incentive, but a redefinition of the trading relationship in the later stage of the cycle, shifting competition back toward liquidity, asset selection, and execution efficiency.

The Only CEX to Double Growth

December 2025 | Featured in CoinGecko’s State of Memecoins Report 2025

In 2025, Meme assets became the most active and fast rotating segment of the crypto market, placing higher demands on exchanges’ asset selection, trading structure, and risk management capabilities.

According to CoinGecko’s State of Memecoins Report 2025, LBank’s market share across major Meme spot trading pairs increased from 11.2 percent in January to a peak of 28.9 percent in September. LBank was the only centralized exchange in 2025 to achieve a year over year doubling of Meme spot market share, while consistently ranking among the top three in Meme spot trading volume for most of the year.

This performance reflected the effectiveness of LBank’s long term infrastructure and mechanism design. Through the LBank EDGE and LBmeme Launch , LBank integrated AI driven asset screening, insurance backed risk protection, and efficient listing processes, enhancing both trading stability and asset discovery efficiency.

Amid extreme volatility and rapid asset turnover in the Meme market, LBank sustained strong liquidity and high quality user participation, further strengthening its leadership position in the Meme sector.

Execution Continues, Breakthroughs Ahead

Beyond 2026

Looking back at 2025, none of LBank’s milestones existed in isolation. Each was part of a continuous long term trajectory. From assuming responsibility during periods of heightened risk, to establishing a clear home market in new asset and Meme sectors; from deepening the role of a trading platform, to extending brand and cultural influence, LBank’s development consistently centered on execution, stability, and sustainable value creation.

Standing at the threshold of a new cycle, LBank no longer defines itself by individual market conditions or short term outcomes. Guided by clearer strategic judgment, steadier execution rhythms, and an increasingly expansive ecosystem perspective, the platform continues to advance its global presence. With long termism as its core principle, and progress validated through data and sustained action, LBank moves forward into its next phase of growth.